Your branded gift card program

Extend your brand's reach and increase customer loyalty by having your own branded gift card program on your site, in your stores and in our extensive network with access to over 6,000 retail stores.

Kayo sports

The gift card opportunity is growing¹

BHN can help you start or improve your program by selling your own gift card on your website, distributing it through our massive network, taking advantage of our Blackhawk Originals program and more.

Australian market for gift cards

Launching a digital gifting solution without complex integrations

Enhance your eCommerce capabilities, by adding our award-winning, security-minded gifting and promotions platform, which is designed to offer a seamless customer experience.

Expand your distribution with Blackhawk Originals

BHN’s curated portfolio of multi-brand products fill a gap in the consumer market, bringing top brands together onto a single card at no incremental cost to you. By participating in Blackhawk Originals products, you can:

● Expand your brand reach and distribution coverage through our network of physical, digital and B2B partners
● Boost brand awareness through placement and participation with other nationally recognised brands
● BHN pays for card production, placement fees and marketing fees.

Gift cards

Secure and scalable

Given our eCommerce platform’s position at the intersection of payments, gift cards and online commerce, we invest heavily in the security, reliability and scalability of our solutions.

● Our platforms are protected by advanced platform and system security capabilities.
● We maintain the highest level of compliance practices and certifications.
● We deliver unparalleled uptime and expandable capacity for peak periods through our modern service-based architecture, redundant cloud-based infrastructure and 24/7 enterprise-level monitoring.

People working together in a server room

B2B and B2C promotions are easy

Extensive and flexible B2B and B2C promotional capabilities to grow gift card sales and drive consumer engagement​ are built right into our platform. Promotional types: includes BOGOs, product incentives, discounts, loyalty engagement, registration/subscriptions, specific payment methods and product purchases. Controls and levers: includes limits (customers, cards, overall spend), tiers, limited audiences, and limits by payment type.

Gift cards

The power of BHN

We partner with leading online marketplaces, large banks and airline loyalty programs to help our merchant partners tap into the loyalty program market. Additionally, we can issue your gift cards for customer rebates, employee incentives and sales incentives.

Ultimage gift cards